With Big Money, Alinghi's Cup Runneth Over - Editor H2ONotes [ 3/5/2003 - 22:09 ] #
Corporate Funds Key to Challenge
Team New Zealand was one of a handful of teams that tried to finance its campaign primarily with corporate sponsors. The result was what Alinghi mockingly called "the tower of tombstones" on TNZ's mainsail -- a huge block of space devoted to ads for five title sponsors -- Lotto, the phone company Telecom, Steinlager beer, Toyota and the German software company SAP. more...
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